Fear Of Public Speaking And How To Conquer It
The fear of public speaking ranks
pretty high on any list of what people fear most. I've seen it rank higher
than death and even skydiving.
As a teenager I had the worst fear
of public speaking imaginable. I won't bore you with the details. But it is
enough to say that during the last 19.5 years I have earned a living as a
professional speaker. Heck - I've even been nominated to the Speaker Hall
Of Fame five times.
The bottom line is - if I can do
it, anyone can do it. From time to time, if you're in sales, you're going
to give sales presentations to different groups both large and small. Selling
to groups is like selling to individuals - only the size of your audience
is different.
There's no need for you to suffer
any anxiety - like I did.
Here's a list of 9 things you can
do to make your stand-up sales presentations stand-out:
1. Do everything you can to make
your sales presentation a conversation with your audience which means you
have to get them involved. The easiest way to do this is to ask open ended
questions.
2. Focus on what you want them
to remember instead of overwhelming them with nauseating details. Less is
always more when you're speaking and selling.
3. Beware of the dreaded monotone.
The only way to tell if you speak in a monotone is to record yourself. Treat
yourself and listen to what your audiences are listening to. This is so simple
yet it's so scary and intimidating to most people - only a small minority
of salespeople actually record and listen to their sales presentations.
4. Have some fun. Forget about
being perfect, it's not worth the effort. Enjoy yourself, enjoy your audience
and just be yourself. In the speaking business, that's referred to as being
authentic - the real thing!
5. Most people are tired of seeing
PowerPoint presentations. So - skip the PowerPoint and tell stories and share
experiences which are more meaningful and ultimately more memorable.
6. Don't cling to the podium. Move
around as you're speaking to your group. You'll come across as being more
relaxed doing it this way. It's also a great way to eliminate your fear of
public speaking. Just think of it as a conversation with a group of people.
7. It should go without saying,
but I'll say it anyway, inject passion and enthusiasm throughout your sales
presentation. It's the biggest energizer on the planet and you don't want
to leave home without it.
8. Finish strong and leave them
wanting to hear more from you. Prepare this and don't think about winging
it.
9. The four best ways to start
and end your presentation are: Start with a quotation. Start with a compelling
statement. Start with a rhetorical question. Start by telling a meaningful
short story. Any fear of public speaking you may have will be vaporized by
your preparation.
When you start your sales presentation
you want to grab them. When you end your presentation you want to WOW them.
A big No-No. Never
read your presentation. Never!
If you incorporate these speaking
tips into your stand-up presentations, you'll be sure to stand-out!
Your fear of public speaking will
always take a back seat to a prepared and rehearsed sales presentation.
Special note:
If you want to sharpen your presentations skills you should add this CD to
your personal business library: 17
Ways To Make Your Stand-up Presentations Stand-out.
There's no need to suffer with
your fear of public speaking especially when you're selling products and services
that require stand-up sales presentations to small and large groups.
Order your copy today - you'll
be glad you did.
Start selling more today
and everyday . . .
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