"Give 'em what they want!"

by GSC
(Portland, OR. USA)

The one that didn't get away!

The one that didn't get away!

A prospect found me on the internet, called my office and asked a slew of what we call buying questions.


I attempted to qualify myself and my company and was cut off rudely.

I attempted to justify my pricing, and this was also quickly brushed aside.

I attempted to follow a standard closing pitch and was pre-empted and asked where to send the check and how long would it take to receive product.

Later on, I attempted to engage this client and become more acquainted, and was told to contact him again only if there were updates and new add-ons to his purchased product.

Gross commission received from this sale: $14,000.00

Moral: Sometimes you come across a buyer who knows what he wants, and to attempt anything but the sale is do yourself and your customer a great disservice.

Just give him what he wants. That's supply and demand at its' best.

Fortunately, I was strategically positioned and more than prepared to be able to meet that demand.

"In Africa, whether you're a lion or a gazelle, you better wake up running... if you wish to eat or just survive!"



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